---
title: Challenges 2023 | TAC
---

# People

The Aviation Challenge is more than a competition. It is a reflection of identity and community. Each airline joins with its own custom logo, complete with a name and symbol that represent its unique vision and creativity. These personalized logos help spark internal excitement, build momentum, and bring visibility to the important preparation work happening across your teams. Together, they transform the Challenge into a vibrant showcase of innovation, collaboration, and aviation excellence.

Result

A total of 327 innovative solutions were submitted for TAC 2024 awards, each assessed by a diverse panel of aviation and sustainability experts, including members of the Netherlands Aerospace Centre (NLR). Awards were given across 18 subcategories, organized into three main categories: advancing adoption, boosting collaboration and empowering stakeholders. The award winners were selected by a jury of industry leaders from organizations including the Air Transport Action Group, American Express Global Business Travel and the UN Global Compact Network.

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07-07-2026 01:04:15

## Participants

Participants in The Aviation Challenge are committed to finding new ways to reduce the industry’s footprint and help move more sustainable air travel forward. Looking ahead, the goal is to expand participation and deepen collective impact.

[![Aerolíneas Argentinas](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/AEROLINEAS%20ARGENTINAS.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Aeroméxico](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/AEROMEXICO.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Air Europa](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/AIR%20EUROPA.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Air France](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/AIRFRANCE.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![China Airlines](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/CHINA%20AIRLINES.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![China Eastern](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/CHINA%20EASTERN.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Delta Air Lines](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/DELTA.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Endeavor Air](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/ENDEAVOR.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![ITA Airways](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/ITA%20AIRWAYS.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Garuda Indonesia](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/GARUDA%20INDONESIA.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Jambojet](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/JAMBOJET.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Kenya Airways](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/KENYA%20AIRWAYS.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![KLM Royal Dutch Airlines](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/KLM.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![KLM Cityhopper](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/KLM%20CITYHOPPER.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Korean Air](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/KOREAN%20AIR.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Middle East Airlines](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/OrganizationProfiles/MEA/MEA.webp)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Saudia](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/SAUDIA.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Shanghai Airlines](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/SHANGHAI%20AIRLINES.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![TAROM](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/TAROM.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![Vietnam Airlines](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/VIETNAM%20AIRLINES.png)](https://uat.theaviationchallenge.com/challenges/2023#)

[![XiamenAir](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/Partcipants/XIAMEN.png)](https://uat.theaviationchallenge.com/challenges/2023#)

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Solutions Gallery

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![Winner](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/pastchallenges/2023/AwardWinner1.jpg)

Lowest CO2 Emissions

![](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/award%20winners%20badge-Bp_j5t-U.svg)

TAROM

Maximised Operational Efficiency Through Load Optimisation

![Winner](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/pastchallenges/2023/AwardWinner2.jpg)

Greatest CO2 Reduction

![](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/award%20winners%20badge-Bp_j5t-U.svg)

China Eastern

Improved Payload Fraction for Reduced Emissions

![Winner](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/pastchallenges/2023/AwardWinner3.jpg)

Lowest CO2 Emissions Ground Ops

![](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/award%20winners%20badge-Bp_j5t-U.svg)

Air Europa

Electrified Ground Support Equipment

![Winner](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/pastchallenges/2023/AwardWinner4.jpg)

Best Inflight Waste Management

![](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/award%20winners%20badge-Bp_j5t-U.svg)

KLM Cityhopper

Waste Cut to 62g per Passenger

![Winner](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/pastchallenges/2023/AwardWinner5.jpg)

Best Innovation

![](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/award%20winners%20badge-Bp_j5t-U.svg)

Kenya Airways

Pioneering the Use of SAF in Africa

![Winner](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/pastchallenges/2023/AwardWinner6.jpg)

Best Adoption

![](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/award%20winners%20badge-Bp_j5t-U.svg)

KLM Royal Dutch Airlines

Most TAC Solutions Adopted

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- The TAC flights took place in the last two weeks of May – from 15th to 28th May.
- Only solutions that were implemented in TAC were eligible for Awards.
- Flights were to be round-trips, including turnaround, using an existing route.
- The round-trip flight had to be a subsequent flight with the same registered aircraft (if operationally possible).
- The scope for the Flight Impact Awards covered “below the wing” ground operations and flight operations.
- Short Haul flight submissions were only eligible when the destination could not be reached by alternative transportation within 4.5 hours (measured from airport to airport.
- There were two main Award types: ‘Flight Impact Awards’ (focused on sustainability impact) and ’Challenge Contribution Awards’ (focused on adoption, innovation and collaboration).
- There were subcategories for both “Flight Impact Awards” and “Challenge Contribution Awards”. Airlines are encouraged to participate in multiple categories.

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[![](https://242539973.fs1.hubspotusercontent-na2.net/hubfs/242539973/assets/People/Project%20Team/Evgenia%20Starkova.jpg)

![Evgenia Starkova](https://242539973.fs1.hubspotusercontent-na2.net/hubfs/242539973/assets/People/Project%20Team/Evgenia%20Starkova.jpg)

##### Evgenia Starkova

Head of Marketing & Sustainability

SkyTeam

](https://uat.theaviationchallenge.com/challenges/2023#)

[![](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Paul%20Zissermann.jpg)

![Paul Zissermann](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Paul%20Zissermann.jpg)

##### Paul Zissermann

Sustainability Director

SkyTeam

](https://uat.theaviationchallenge.com/challenges/2023#)

[![](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Eric%20Kalali.jpg)

![Eric Kalali](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Eric%20Kalali.jpg)

##### Eric Kalali

TAC Program Lead

SkyTeam

](https://uat.theaviationchallenge.com/challenges/2023#)

[![](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Yuliia%20Gelion.jpg)

![Yuliia Gelion](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Yuliia%20Gelion.jpg)

##### Yuliia Gelion

TAC Engagement & Events Manager

SkyTeam

](https://uat.theaviationchallenge.com/challenges/2023#)

[![](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/Teams/Nick%20Hanenburg.jpg)

![Nick Hanenburg](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/Teams/Nick%20Hanenburg.jpg)

##### Nick Hanenburg

Challenge Strategist & Support

SkyTeam

](https://uat.theaviationchallenge.com/challenges/2023#)

[![](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Emma%20Rolader.jpg)

![Emma Rolader](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/assets/People/Emma%20Rolader.jpg)

##### Emma Rolader

Engagement Marketing Lead

SkyTeam

](https://uat.theaviationchallenge.com/challenges/2023#)

[![](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/Teams/Jenny%20Witte.jpg)

![Jenny Witte](https://145595289.fs1.hubspotusercontent-eu1.net/hubfs/145595289/Teams/Jenny%20Witte.jpg)

##### Jenny Witte

TAC UX Lead

SkyTeam

](https://uat.theaviationchallenge.com/challenges/2023#)

[![](https://uat.theaviationchallenge.com/hubfs/assets/people/Jumana%20Master.jpg)

![Jumana Master](https://uat.theaviationchallenge.com/hubfs/assets/people/Jumana%20Master.jpg)

##### Jumana Master

Sustainable Travel Experience

Delta Air Lines

](https://uat.theaviationchallenge.com/challenges/2023#)

Add Title Here

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

When airlines come together, we have the power to make a huge difference to the planet we connect. The Aviation Challenge is uniting thousands of people across our industry in a common goal to find workable new solutions to make air travel greener. I’m proud of how this hard work and commitment is making a difference - now - by uniting global airlines in SkyTeam’s Challenge to fly the change our industry needs.

![Patrick Roux photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Patrick%20Roux.jpg)

Patrick Roux

CEO , SkyTeam

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

Climate change remains the biggest long-term challenge that our industry faces. We are participating in The Aviation Challenge because we believe we must all work together to drive forward innovative and impactful solutions that can deliver real change for the future of air travel.

![Ed Bastian photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Ed%20Bastian.png)

Ed Bastian

CEO , Delta Air Lines

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

The Aviation Challenge has accelerated our journey to become a more sustainable airline by mobilizing departments enterprise-wide to drive bold initiatives, while learning from our industry peers and their experiences.

![Jumana Master photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Jumana%20Master.jpg)

Jumana Master

Sustainable Travel Experience , Delta Air Lines

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

When airlines come together, we have the power to make a huge difference to the planet we connect. The Aviation Challenge is uniting thousands of people across our industry in a common goal to find workable new solutions to make air travel greener. I’m proud of how this hard work and commitment is making a difference - now - by uniting global airlines in SkyTeam’s Challenge to fly the change our industry needs.

![Patrick Roux photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Patrick%20Roux.jpg)

Patrick Roux

CEO , SkyTeam

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

Climate change remains the biggest long-term challenge that our industry faces. We are participating in The Aviation Challenge because we believe we must all work together to drive forward innovative and impactful solutions that can deliver real change for the future of air travel.

![Ed Bastian photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Ed%20Bastian.png)

Ed Bastian

CEO , Delta Air Lines

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

The Aviation Challenge has accelerated our journey to become a more sustainable airline by mobilizing departments enterprise-wide to drive bold initiatives, while learning from our industry peers and their experiences.

![Jumana Master photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Jumana%20Master.jpg)

Jumana Master

Sustainable Travel Experience , Delta Air Lines

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

When airlines come together, we have the power to make a huge difference to the planet we connect. The Aviation Challenge is uniting thousands of people across our industry in a common goal to find workable new solutions to make air travel greener. I’m proud of how this hard work and commitment is making a difference - now - by uniting global airlines in SkyTeam’s Challenge to fly the change our industry needs.

![Patrick Roux photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Patrick%20Roux.jpg)

Patrick Roux

CEO , SkyTeam

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

Climate change remains the biggest long-term challenge that our industry faces. We are participating in The Aviation Challenge because we believe we must all work together to drive forward innovative and impactful solutions that can deliver real change for the future of air travel.

![Ed Bastian photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Ed%20Bastian.png)

Ed Bastian

CEO , Delta Air Lines

![quote](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/quote-CB_9-zpH.svg)

The Aviation Challenge has accelerated our journey to become a more sustainable airline by mobilizing departments enterprise-wide to drive bold initiatives, while learning from our industry peers and their experiences.

![Jumana Master photo](https://uat.theaviationchallenge.com/hubfs/assets/people/Jumana%20Master.jpg)

Jumana Master

Sustainable Travel Experience , Delta Air Lines

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![Play](https://uat.theaviationchallenge.com/hubfs/build_assets/aviationchallengeproject/1139/js_client_assets/assets/play-CbwjTAz7.svg)

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**Footnotes:**

1. All averages were computed from the arithmetic mean of all metric values per airline/haul combination and are unweighted with respect to total CO₂, RTK, stage length, etc.
2. Own baselines consist of the averages of approximately 50 flights per airline operated with the same aircraft type and distance band in April 2022.
3. The average CO₂/RTK of the 22 TAC flights is a combination of medium- and long-haul flights, both excluding and including the full effect of SAF in tank.
4. The average CO₂ emission reduction factor is based on the specific fuel used on the five flights that uplifted SAF.
5. Ground emissions of the 14 flights participating in the “lowest CO₂ ground” category were compared using APU (4.75 gCO₂/RPK) vs APU alternatives (10.84 gCO₂/RPK).
6. On average per passenger over the 22 TAC flights, including meals, snacks, and beverages.
7. Average waste per passenger from 14 TAC flights participating in the “best waste management” category (0.28 kg/pax) compared to IATA’s 2019 Cabin Waste Handbook (1.43 kg/pax). May not be fully comparable due to differences in study criteria (e.g., untouched food, liquids, and cleaning waste).